I have been in love with web development and performance marketing since I was under the age of 10. Every extracurricular minute I had, I would go to Codecademy and spend hours learning HTML, CSS, and JavaScript. At the age of 11, I joined my local community church’s web development team, and I treated that as the most important part of my life.

As years flew by, my professional journey led me into the world of IT administration and networking. I worked for the state department for 2 years, starting out as an apprentice before being offered a full-time position. Here is an article that showcases me as an apprentice.

At the age of 18, I decided to pursue what I love most and went full-time into website development. As I started Based Agency, named Designr back then, I realized that a website on its own would not help the businesses I worked with grow and increase revenue. That is when I hired Eric Sokolik, my lifelong friend who at the time had just graduated from university with a diploma in Marketing.

From that point onward, Based Agency grew into a performance-based marketing agency that specializes in increasing the revenue of the companies we work with. At the time of writing (May 2025), we have a team of 12 in-house employees working diligently to help each and every one of our clients grow.

Be Bold. Be Based.